PARTNER SPOTLIGHT
OBJECTIVES
Kodiak Cakes Granola Bars wanted to reach 3STEP’s core target audience of young athletes and their parents on the field and online with Branding and Sampling activation to drive awareness and trial.
3STEP SOLUTIONS
8 Soccer Tournaments with a “Kodiak Fuel Zone” activation space to distribute Kodiak granola bar samples
Kodiak branding and messaging in pre and post-event emails and social posts