YOUTH SPORTS FAMS ARE THE ULTIMATE FANS
Connect with highly engaged youth sports athletes and families—on the field, at events, and across digital platforms. With more than 2 million athletes in clubs and events across 43 states and seven sports, 3STEP has transformed a fragmented industry into the largest and most connected youth sports ecosystem in the country.
Why Youth Sports?
A pro sports fan opts in.
A youth Sports parent is ALL IN.
A pro sports fan
opts in.
A youth Sports parent
is ALL IN.
Youth sports bring out a different kind of audience than your hometown pro team. These are families who spend their weekends, weeknights, and income supporting their child’s team. This fierce loyalty is also extended to the brands they support:
FAMS
PARTICIPANT
STAKEHOLDER
COURTSIDE
VS
FANS
PASSIVE
SPECTATOR
COUCH
68%
Of Youth Sports families are more likely to purchase from a youth sports sponsor vs a pro sports sponsor
81%
Of Youth Sports families are more likely to pay attention to advertising connected to youth sports vs other ads
Reach families where they are.
on the field, at the event, and online.
On the Field
or the Court
- Signage
- Naming rights
- Logo on jerseys or trophies
0k
CLUB ATHLETES
0M
ATHLETE PARTICIPANTS
0M
FAMILY PROFILES
AT THE EVENT
- Activations
- Sampling & giveaways
- Merchandise booth
0
FACILITIES & VENUES
0k
GAMES PLAYED
0k
EVENTS & LEAGUES
DIGITAL
&SOCIAL
- Sponsored social content
- Event video content
- App + website placements
- Email + in-app messaging
- First-party data targeting
0m
DIGITAL USERS
0M
ONLINE IMPRESSIONS
0M
Social impressions
Game-changing results for brands
See how brands show up on the field, connect with families, and turn presence into performance.
Get your business noticed 81% more
See how brands show up on the field, connect with families, and turn presence into performance.
